Who We Are

Artefact is a new generation of a data service provider, specialising in data consulting and data-driven digital marketing, dedicated to transforming data into business impact across the entire value chain of organisations. We are proud to say we’re enjoying skyrocketing growth.

Our broad range of data-driven solutions in data consulting and digital marketing are designed to meet our clients’ specific needs, always conceived with a business-centric approach and delivered with tangible results. Our data-driven services are built upon the deep AI expertise we’ve acquired with our 1000+ client base around the globe.

We have 1000 employees across 20 offices who are focused on accelerating digital transformation. Thanks to a unique mix of company assets: State of the art data technologies, lean AI agile methodologies for fast delivery, and cohesive teams of the finest business consultants, data analysts, data scientists, data engineers, and digital experts, all dedicated to bringing extra value to every client.

Role purpose

You will be responsible for managing the paid search strategy for your clients. You will manage one or several clients with a revenue totalling between £300k and £500k, partnering with your clients to drive client strategy and account profitability. You will work with a cross-channel team, delegating work effectively to ensure it is always of the highest possible standard.

Main Responsibilities

Client management

Liaise with clients regularly (responding to briefs, attending meetings, status reporting, information seeking, managing milestones and approvals)
Ensure delivery against the agreed business growth and strategy plan
Maintain client retention and satisfaction
Monitor paid search project performance, timelines and budgets and report on these regularly to the account director and the client
Identify and resolve issues before they arise
Give good strategic advice to clients based upon previous experience
Manage and work collaboratively with cross channel teams to ensure the best result for your clients.

Paid search campaign strategy

Work with the Senior Account Manager and Account Director to optimise paid search advertising campaigns to maximise performance across common KPI’s - ROI, CPA, COS, Revenue, Clicks and Impressions
Execute live changes on the search accounts, taking responsibility for the correct implementation of the changes and run regular checks to ensure a good status for all accounts at all times
Take responsibility via the Account executive team for Ad Copy, Keywords and search query reports.
Liaise with third party software providers as necessary for our clients
Conduct daily checks for your accounts to include:
- Budget report to check account spend against the allocated budget
- Search engine checks to ensure the account is online
- Audits to spot anomalies or potential issues
- landing pages that are not working correctly resulting in URLs needing to be updated
- changes in keyword performing to spot issues and opportunity for growth
- Monitor and spot check use of trademarks on each engine according to the relevant trademark policy
- Proactively maintain a full understanding of Paid search tools to develop the latest best practice to client campaigns. These include but are not limited to: Google and Bing Paid Search, Marin, DoubleClick Search, Kenshoo and Microsoft Excel.

Leadership & management

Ensure that everyone you manage has regular appraisals, clear objectives and a career plan to work towards and that they have the skills required to meet your client’s objectives

Skills Required

Five years’ paid search agency experience
Ability to multi-task in a fast-moving environment
Experience of managing a team
Excellent project management skills, with experience of managing budgets, estimates and schedules
Strong client management skills with proven ability to add value to clients
Strong problem-solving/troubleshooting skills
Advanced knowledge of Paid search tools and techniques including Google and Bing
Advanced knowledge of Microsoft Excel and PowerPoint
Advanced knowledge of one or more of these bid management tools: Marin, DoubleClick Search and Kensho
Experience of running large budget accounts with media spend exceeding £250k per month

Why Join Us

As a valued member of our team, you can expect to enjoy the following company benefits & perks:

Up to 30 days Annual Holiday(+4 Wellbeing days, + Birthday off, + Bank Holidays)
Travel card: To make your daily commute easier, we provide a yearly cost coverage that reduces public transport & Oyster card outgoings.
Highly flexible working: We understand that everyone has different needs and responsibilities, which is why we offer highly flexible working arrangements.
15 company-funded team building and company socials each year: We believe that a strong team is a key ingredient to our success. To assist in maintaining this culture, we invest in monthly & yearly team building and social events.
GymFlex cover: To help you achieve your fitness goals, we offer GymFlex cover because we believe maintaining a healthy lifestyle is important.
6 monthly salary and development plan reviews: We are committed to helping our employees reach their full potential, offering regular salary and development plan reviews.
Fully Stocked Kitchen area to cover mealtimes in the office

Artefact

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Senior Paid Search Manager